«Forest Family»
Mobile App
Brief Description
Our team helped a leading retail chain launch a major pre-New Year campaign by creating a mobile app that allows users to create personalized photo and video greetings. Beautiful graphics immerse users in the magical winter forest where the Forest Family characters live.
Challenge
Create a promotional video.
Solution
We developed a mobile application where users can create personalized photo and video greetings for New Year’s. The app features 7 characters that come to life when users enter a code from the tag of a soft toy purchased at retail stores. Once activated, the character 'comes to life,' and users can choose to create a photo greeting with a custom frame or generate a personal video greeting by selecting one of three text templates and an animation clip with the character. The final result can be shared on social media and messaging apps.
Result
The Forest Family mobile app successfully engaged users in the New Year campaign, allowing them to create and share festive greetings with friends and family. The app’s immersive graphics and interactive features enhanced user experience and increased engagement with the campaign.